How did the fashion purchase behavior of "MOJ = Monosugoku Osharena Joshi (Extremely stylish women)" change with the COVID-19 pandemic? The survey results of “Survey about lifestyle during WITH COVID-19 times”.

We have interviewed gen-Z and millenials “MOJ = Monosugoku Osharena Joshi (Extremely stylish women)” that we have collected using our original networks, to implement “Survey about lifestyle during WITH COVID-19 times” in order to investigate the fashion and beauty purchase trends in the age of living with COVID-19.

66% of MOJs have purchased clothes after the declaration of state of emergency. With an increasing number of online purchases, we are aiming to solve the “anxiety and frustration of not being able to try products”.

Please use the summary of the survey results that we have released, also with the “MOJ Extremely Stylish Women 107ppl. report”.

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How did the fashion purchase behavior of “MOJ = Monosugoku Osharena Joshi (Extremely stylish women)” change with the COVID-19 pandemic? The survey results of “Survey about lifestyle during WITH COVID-19 times”.